It used to be that businesses were able to thrive with word of mouth, quality services, and loyal customers, but new media and online marketing have changed all of this. Successful businesses not only have a great product and knowledgeable people behind them, they also have a lot of media exposure.
Today’s business environment requires the public to not only buy a product, but be aware of it, its innovations, and the product’s applications in a consumer’s daily life. Traditional retail products such as clothes, shoes, and electronics now also compete with services, apps, and social media. The Push Button Influence course can help entrepreneurs use new media and online marketing to their advantage.
The Push Button Influence course teaches people the skills they need to have others view their ideas and products. It was created by Alex Mandossian and Steve Olsher, both of whom put their expertise together to help entrepreneurs and business people how to increase their media visibility. The course is especially useful for speakers, consultants, authors, small business owners and others who could benefit from getting attention in their industry of choice.
The Push Button Influence course is comprehensive in that it teachers business people every step they need to take to succeed in increasing their marketing visibility and providing expertise in this area. Alex and Steve began offering this training when they realized there wasn’t sufficient information out there for business people who need to persuade investors and customers into buying into them. The course itself lasts 10 weeks and both coaches and trains people become new media influencers in their field.
Large corporations are aware that advertising and awareness must be constant, which is why they dedicate large portions of their budgets to marketing and spread the word about their products. Smaller businesses and freelance workers must then be able to compete with these larger corporations to gain the attention of customers and investors. In fact, spreading awareness of businesses is what makes the advertising industry thrive.
Alex and Steve have a combined 43 years of experience that has taught them how new media can be leveraged in competitive fields. New clicks, keyword searches, and increased exposure are the things that help businesses thrive. That means learning how to use new technologies to generate buzz about businesses. Their expertise in online marketing can help make the difference between nominal attention and a larger business presence.
Besides this, Mandossian and Olsher also teach participants how to maintain ethical practices as they generate publicity about their business. Shooting to the top of the awareness ladder does not necessitate dubious or unethical practices, and may inexperienced business leaders may fall into these practices without knowing it. The Push Button Influence helps leaders create more awareness of their brand using only ethical, proven tactics. The course focuses on enhancing business people’s leadership skills, honing their persuasion skills, keeping up with technological changes that can help a new business, and run a business successfully and ethically while increase brand awareness.